
Visual Branding Services for Health + Wellness Practitioners
Building brand recognition through a cohesive visual branding strategy. Logos, color palettes, font libraries, graphics, & more.
Attract your ideal clients + build brand recognition with professional visual brand design.
Many hear “branding” and “logos” and think they are one and the same. Logos are an important part of branding, but they aren’t a business’ “branding” alone.
Visual branding includes a primary and secondary color palette, a primary logo and logo variations, a custom word mark, a primary and secondary font library, and unique graphic elements (such as floral effects, custom illustrations, color blocks, and repeating patterns), and other important elements.
Consistency in branding is key to ensuring brand recognition.
Consistent branding on your business cards and brochures, storefront, promotional products, social media posts, website, and everything in between will elevate your business’ presence and boost recognition and awareness of your business, both online and in-person.
My branding clients also receive a Brand Style Guide to ensure they’re applying and using their new brand elements consistently and to the best benefit of their business.
Thrive in 2025 with Heartleaf.
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Thrive in 2025 with Heartleaf. •
Heartleaf’s Visual Brand Design Package
For the health and wellness practitioners who are ready for a strong online presence that will attract their ideal clients, this package was designed for you. Come away with a strong, visually stunning, user-friendly website that conveys your unique value and attracts your ideal clients. This comprehensive branding package will help you establish a professional presence both online and in person that resonates with your target audience and drives business growth!
Timeline: 4-5 weeks
Starting at $2,300
Includes:
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To learn more about your business, your mission, and your goals.
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Personalized session to discuss your brand’s vision, mission, and unique value proposition.
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Moodboard, primary & secondary logos, logo variations, font selections, color palette, favicon, and graphic elements
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1 branded business card design that can be customized with up to 4 different names
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You’ll receive Brand Guidelines to ensure you’re using your new brand consistently in your marketing and advertising efforts for the best return on your investment.
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For more marketing essentials such as a brochure, flyer, or even storefront signage, Heartleaf has you covered.
Thrive in 2025
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Thrive in 2025 •
The Branding Process:
Step 1
After completing the discovery questionnaire to learn all about my client’s business, specific project needs and brand guidelines, and completing necessary industry research, I get to work designing three mood boards to represent the different ways we can go with the feel and style of the project, and to determine the color palette.
Step 2
After selecting a mood board concept, three initial logo concepts are designed in line with the mood board’s style, feel and colors. The client selects a winning logo concept and up to 3 rounds of revisions are made to refine and perfect the logo.
Step 3
Graphic elements (shapes, patterns, textures) are created for approval within new brand guidelines. We will discuss what your business needs!
Step 4
All logos, graphic elements and marketing essential files are created and organized into folder system for the client and delivered along with the new Brand Guidelines PDF to ensure continued success with the new brand.
Partner with Heartleaf Design Studio and transform your business.
Here are just a few reasons my clients hire me to handle their website and brand design needs:
“I know I how I want my brand to feel, but I don’t know how to make it happen with colors and logos, and I want a professional website that makes my clients take my business seriously.”
“I’m scaling my massage therapy practice after almost 10 years and I’m ready for a rebrand with a new logo and a modern, professional website!”
“My website is outdated, has awkward spacing, broken links, and doesn’t really drive potential clients to contact me for a consultation. I want a site that actually works for me.”